Marketing Kit for Exhibitors

Boost brand visibility and event engagement by optimizing marketing channels before the event.

1. Generate Your Personalized Registration Link

  • Use our Marketing Link Generator to create a custom registration link. 
  • This tool allows us to track candidate sign-ups from your promotional efforts and provides valuable insights into the effectiveness of your outreach.

2. Optimize University Recruitment Channels

  • Ensure your event is listed on your university’s recruitment and events calendar, complete with the registration link, to maximize visibility among your target audience.

3. Email Local Candidates

Reach out to candidates in your database 2-4 weeks before the event:

  • Share details about the event.
  • Highlight your participation.
  • Provide the registration link to encourage early sign-ups.

4. Promote on Social Media

Post about your involvement on your social media platforms starting 2-4 weeks before the event:

  • Highlight key aspects of the event.
  • Showcase your team’s expertise.
  • Include visuals and the registration link to increase engagement.

5. Pre-Event Candidate Email

Send a targeted email to the registered candidates list 3-5 days before the event:

  • Introduce your on-site representative(s).
  • Share how attendees can interact with your team.
  • Provide important information about your program or offerings.

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